If you believe that you are entitled, that women should obey, submit, serve, that unless you are buying sex by the hour, women should be sacrificing their own good to serve you, then red pill behavior comes naturally.
If, on the other hand, you believe that women are equals, then it seems obvious that you should treat them “fairly” – which is to say, as if buying sex by the hour. Even if you know the red pill intellectually, it seems horribly unfair that women should respond to you doing good to them by doing bad to you, and equally unfair that the more you demand from women, the more you get.
If you don’t know the red pill, but believe that women should submit and obey, you will naturally act red pill. If you do know the red pill, but believe women are equals, then doing what gets you laid will seem artificial, unnatural, repugnant, and immoral, and women will seem bad when such behavior works.
If you think of woman as equals, you cannot judge yourself to be a good man when you do what gets you laid, and you cannot judge a woman to be a good woman when you do what gets you laid, and then she obeys you, has sex with you, and serves you.
But such a woman is a good woman. Women are content to serve, and should be content. Only whores are equals, and equal women are whores.